The Brand Ambassador, Luxury position is focused on creating key account development across a core group of focused on and off premise accounts in major markets in Northern California. The Brand Ambassador, Luxury will be responsible for educating, business development for on and off premise accounts, and merchandising the Louis XIII, Champagne Telmont, Remy Martin XO, and our high-end whiskey brands. The Brand Ambassador will make these brands more visible, talked about and requested as a must-have luxury item among these individuals and their peers. They will be responsible for increasing the visibility of and desire for the brands with clients who have a flair for conspicuous consumption, connection and/or connoisseurship, including financiers, entrepreneurs, fashionistas, socialites, athletes, musicians, realtors, restaurateurs, and key trade influencers.
The salary range for this role based is $88,000-$98,000. Actual base salary may vary based upon but not limited to, relevant experience, business sector, and geographic location.
Trade Engagement – Drive the relationship with our top on/off-premise accounts
Organize and conduct staff trainings
Identify opportunities to develop and execute in- account brand educational events
Manage communication and sell in and relevant programming
Build a network of key influencers and maintain regular contact to ensure effective communication and relationship building.
Distributor / Field Support – Provide education and sales support for the Distributor and RCUSA Sales Force.
Conduct brand specific trainings for the distributor sales force in key markets
Support Blitz’s, work-withs, and distribution drives in key markets
Actively sell-in the brands to close distribution gaps by working closely with the Distributors and Area Managers to identify opportunities
Execute internal brand trainings for RCUSA employees
Client Engagement – Engage Clients through brand building activations
Coordinate and execute client focused educational events (In-Store)
Build a Client data base of brand enthusiasts
Identify prominent Luxury organizations in key markets – build relationships and execute educational events with members
PR / Digital – At the request of the PR / Brand teams, represent the brands at high visibility events and Support the US and Global digital platforms
Monitor and formally report on competitors’ activities, key tools and success stories.
Submit all reports, requests and correspondence within agreed time frame.
Ensure relevant customer/Client information is fed back to the line manager and Brand/Area Manager.
Attend and contribute to Brand and Marketing meetings as required.
Be responsible for company equipment and tools in their possession
Work within established standards of performance and budgetary guidelines.
Keep abreast of emerging trends and attend necessary trainings.
Travel to the markets to ensure that the Brand plans are effectively implemented in all channels.
Work closely with the International Brand Ambassadors and other members of the Brand team to ensure that the Brand objectives are realized.
Maintain data collection / CRM program (Trade & Client)
Perform any other job-related duties as may be assigned.
An engaging personality with entrepreneurial drive
3-5+ years of related work experience desired
Impact and Conviction – shared passions and philosophy
High energy, progressive, free thinker with the ability to function autonomously
Excellent personal presentation and communication skills in all media, across a range of group sizes and to audiences of differing levels of knowledge and understanding. Fluent English required.
Knowledge of the category and the company’s products in terms of history, key selling points etc.
Good commercial awareness and selling techniques/skills. Sales and marketing knowledge a plus
Familiar with luxury Client brands and marketing
Proven ability to utilize Client insights to drive brand essence and positioning
Mixology experience a plus
This position requires extensive travel – Flexible schedule/Non- standard hours to meet travel requirements of 50%, two thirds of which will be overnight travel. May include weekend hours.
Bachelor’s degree in Marketing, Business or related field
An Equal Opportunity Employer:
Rémy Cointreau USA is an equal opportunity employer and strongly supports diversity in the workplace. Qualified applicants are considered for positions without regard to age, sex, gender identity, gender expression, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship status, disability, marital status, veteran status, military status, domestic violence victim status, genetic information or any other legally recognized protected basis under federal, state, or local laws, regulations or ordinances. The Company also provides reasonable accommodations to disabled individuals to assist in the hiring process and to qualified individuals with disabilities in the performance of essential job functions without imposing a hardship on the Company, as required by federal, state or local law. The Company also is committed to accommodating religious beliefs.