Public Relations Communication Manager, Mount Gay - Barbados

Job description

Drive MOUNT GAY (brand & Distilleries) Public Relations and Communication activities.

Develop, implement and execute the PR & Communication strategy to engage internal and external partners, increase brand’s reach and quality of our communications, whilst improving brand awareness, desirability and relevance to raise our profile with key target audiences

Job Responsibilities:

Mission 1:

Contribute to develop, implement and execute the PR and communication strategy (objectives, guidelines, media relations and influencers programs…) across all media & platforms
Conceive the global annual PR calendar and implement it with markets
Develop and produce impactful and creative communication tools and brand content off-line & on-line (press releases, related materials and events)

Mission 2 :

Support and develop local PR plans with local teams and gather their needs and insights
Build our brand awareness & desirability through strong relationships with relevant influencers
Manage Barbados visits for Media, press, selected trade partners

Mission 3 :

Support on the delivery of brand campaign extensions and ensure its implementation by providing guidelines and media training

Mission 4:

Monitor and analyze media coverage on a regular basis; Manage media inquiries and interview requests ; Manage PR budgets, deadlines, and schedules ; Manage the PR & Communication assets DB, updates and rights

Interactions

MOUNT GAY global team / RC & distributors Comm & PR managers / Distillery Team, …
PR agencies, content agencies, influencers, ambassadors, press & trade visitors, …

Profile

Job Qualifications:

Minimum Qualifications:

5+ years of experience in PR & Communication in fast growing spirits brand / viral & digital / lifestyle

A strategic, disruptive, and creative mindset

Ability to manage multiple projects simultaneously

Strong writing, presentation, and relational skills

Team player who works well among a diverse team

Accurate and detail-oriented

Outgoing personality and ability to act as a brand ambassador

Ability to work autonomously

Good technical skills in communication tools

English: native or 100% fluent (British English a plus)

Nice to haves

International Experience – US preferred
French speaking
Entrepreneurial mindset

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Location
Americas – Barbados
Type of contract
Permanent contract
Experience
4 - 5 years
Country
Barbados
Start
ASAP
Localisation
Barbados

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