Public Relations Manager

Job description

Job Overview:

Lead strategic communications for LOUIS XIII across the Americas with the goal of positioning LOUIS XIII as a true culturally connected brand

Job Responsibilities:

LOUIS XIII COMMUNICATIONS – 80%

  • Reporting to Sr. Brand Director, LOUIS XIII
  • Develop and implement year around, always on internal & external communications strategy across client, business, trade, PR and media
  • Develop and execute consistent brand activations across press, trade & client to elevate the brand’s image across the Americas [experiential ATL + regional]
  • Elevate PR capabilities & how we communicate around content, tentpole events & key brand initiatives with media partners, journalists and target publications (consumer & trade)
  • Build a dynamic long-term influencer strategy and framework to deliver consistent brand messaging across paid, owned and earned outlets
  • Identify and develop culturally relevant programming to gain brand awareness across the Americas with LOUIS XIII
  • Collaborate internally with key leadership stakeholders both regionally and globally
  • Continue to build direct relationships with press, journalists, influencers, and other key media to ensure brand ownership
  • Create content for press releases, byline articles and keynote presentations, revise global communication and adapt as necessary for market needs
  • Ensure that all brand communications are strategically sound, consistent with brand guidelines and legally compliant,
  • Field and evaluate requests and opportunities for partnerships, sponsorships and public relations on an on-going basis.

EXCEPTIONAL COGNAC PORTFOLIO COMMUNITY ENGAGEMENT – 20%

  • In collaboration with Communications (RM) and Community Engagement Director (RM & LXIII)
  • Collaborate cross functionally across the exceptional cognac portfolio (LOUIS XIII & Remy Martin) to manage community engagement.
  • Identifying meaningful & innovative ways to communicate brand heritage stories and deepen connection with key new and existing client targets
  • Sync LOUIS XIII & Remy Martin messaging for community engagement for holistic communication engagement
  • Lead communication around CSR initiatives including mentorship, environmental impact, diversity & inclusion
  • Proactively handle all crisis/issues management

Profile

Minimum Qualifications:

Bachelor’s Degree
5 years minimum experience in a fast paced environment
Luxury or lifestyle experience preferred.
Must be 21 years of age or older.

Please be prepared to provide a brief writing sample, press clippings and or portfolio with your application

 

 

An Equal Opportunity Employer:

Rémy Cointreau USA is an equal opportunity employer and strongly supports diversity in the workplace.  Qualified applicants are considered for positions without regard to age, sex, gender identity, gender expression, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship status, disability, marital status, veteran status, military status, domestic violence victim status, genetic information or any other legally recognized protected basis under federal, state, or local laws, regulations or ordinances.  The Company also provides reasonable accommodations to disabled individuals to assist in the hiring process and to qualified individuals with disabilities in the performance of essential job functions without imposing a hardship on the Company, as required by federal, state or local law. The Company also is committed to accommodating religious beliefs.

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Location
Americas - USA
Function
Marketing
Type of contract
Permanent contract
Education levels
Bachelor's Degree
Experience
5-7 years
Country
United States
Start
ASAP
Localisation
New York City, NY

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